){kind=logo}
){kind=logo}
The ‘Not Yet on the Shelf’ Award celebrates innovative food & drink products that are currently in development or have been fully developed but are not yet available on retailers' shelves. This is your opportunity to get your product in front of our expert judges from across the industry, gain valuable feedback and showcase its potential. Products should demonstrate innovation and aim to fill a gap in the market or meet an unmet consumer need.
Criteria:
-
Open to exhibitors and non-exhibitors, from the UK and internationally.
-
Products must not currently be listed with any retailer.
-
Open to fully developed products and products still in development.
-
Products must demonstrate innovation and aim to fill a gap in the market.
-
A prototype or product sample must be available for judging if shortlisted.
Enter Today via the Form Below
Entries Close 21 January 2027.
Want to enter another award
Explore the other Speciality & Fine Food Fair Awards 2027 categories and discover more opportunities to get recognised.
)
)
)
)
)
)
)
)
)
)
)
)
)
)
)