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Freya O'Mara, Trading Manager, Pantry and Speciality Foods - Ocado Retail

I am currently Senior Buyer for Cheese at Ocado Retail. Looking after all things Cheese and the wider Dairy team – Milk, Butter and Non Dairy Milk. I’ve been at Ocado for just over a year. I love the dynamic and agile nature of Ocado and online retail – no two days are the same and the pace is fast and furious. It’s a great place to be!

Previous to joining Ocado I was Category Manager at Milk&More, for just shy of three years, buying everything that wasn’t milk – from Bakery to Fresh produce to curating the seasonal offer on Turkeys, Christmas puddings and even Christmas trees.

I started my buying career at Waitrose where I have bought a number of Ambient and GM categories over my 14 years in the Partnership.

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2025 MEDIA PARTNERS

2025 INDUSTRY PARTNERS

The Next Chapter for Speciality & Fine Food Fair

From 2027, Speciality & Fine Food Fair will take place 5 – 7 April at Excel London, as part of Food, Drink & Hospitality Week to be the UK’s largest food & drink trade event.

This exciting move will connect our incredible community of speciality producers and buyers with 25,000+ verified trade visitors, creating even more opportunities for products to be discovered, tasted and stocked by buyers across retail, hospitality, wholesale and foodservice.

To prepare for this exciting launch, the Fair will not be taking place in 2026, returning in its new format in 2027.

While the scale grows, the heart of the Fair stays the same - a curated showcase of exceptional producers and a spirit of discovery, now with even greater commercial reach.

We’re incredibly excited about this next chapter and can’t wait to build it with you.

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