Our flagship innovation, Aura Sea Salt, is the UK’s first functional seasoning — combining hand-harvested Celtic Sea Salt with organic ingredients to naturally provide the your daily dose of vitamin D in every pinch. Organic, vegan, Soil Association certified, and available in five delicious flavours, Aura is a healthier everyday choice: up to 30% less sodium than table salt, packed with trace minerals, and free from additives or fillers.

Since launch, Aura has won multiple awards including Best New Organic Food Product 2025 and several Great Taste Awards, and was chosen as a Fortnum & Mason Open Call Winner.