our Three finalists took to the stage to pitch THEIR EXCITING NEW productS to OUR PANEL OF leading retailers and buyers 

Sponsored by our friends at Virgin StartUp, our finalists took to the stage on Monday 6th September to pitch their show exclusive products to an impressive panel of expert judges from Amazon, Fortnum & Mason, Harrods and Virgin StartUp.

Each supplier had just five minutes to pitch, followed by a 'dragons-den' style Q&A with the judges before serious deliberations took place and the winner, Margot & Montanez was crowned!

Pitch Live

The 3 finalists who faced our panel of judges to pitch their products were:
Margot & Montanez - Winner
Grandma's Hot Sauce - Runner-up
Posh Cow Dairy Ltd. - Runner-up


pitch website pics

Meet Our Judges

Meet our esteemed panel of judges who judged Pitch Live at Speciality & Fine Food Fair 2021.

Buyer, Fortnum & Mason
"Pitch Live offers an amazing opportunity for young brands to gain valuable feedback from the industry. I’m really excited to able to listen to the pitches and offer feedback this year."
Scott Winston, Fresh Bakery and Deli Buyer, Fortnum & Mason
Buyer, Fortnum & Mason
"I’m so excited to be part of this year’s Pitch Live event, the initial judging has definitely piqued my interest and I’m really looking forward to meeting the finalists and not only hearing their pitches but actually seeing the products that whet the judges’ appetites!"
Lissa Gillott, Head of Funding and Support, Virgin StartUp
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